"Historically, most multifamily owners and managers have done a very poor job responding to leads. As much as 40 percent of prospective residents don’t get a response to their initial queries, according to Minna Song, Minna Song, CEO of MeetElise.
The tech firm was one of the first to introduce conversational machine learning models and AI into the leasing process with its virtual leasing agent/assistant named Elise.
Song has a simple way to explain the value of a virtual leasing agent: 'Elise doesn’t quit. She doesn’t take vacation. She’s always working, always available, always ready.'"
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"Access to housing is a global crisis," says Song. An estimated 7 million reasonably priced rental homes are needed in the United States. MeetElise helps with operational costs. Its objective is to inject trust back into the housing market ultimately.
"Technology is the core of how our world operates," Song says. She sees a future in the housing and leasing market that is economical, powered by technology, and accessible to all."