In today’s healthcare landscape, where patients expect faster service but staffing remains strained, OB/GYN practices are facing growing difficulty maintaining high-touch communication, juggling scheduling intricacies, and staying responsive 24/7.
At Women’s Health Connecticut (one of the largest OB/GYN groups in the Northeast) the team faced this challenge head-on. Dr. Daniel Gottschall, an OB/GYN with nearly 30 years of experience, recently shared how EliseAI’s VoiceAI platform has streamlined their operations, maximized scheduling efficiency, and enhanced the patient experience.
Here are the key takeaways from Dr. Gottschall’s candid overview of their AI journey.
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AI Can Handle Complex Scheduling with Ease
Because of the wide scope of services in OB/GYN, practices handle a broad range of visit types: from annual exams and new pregnancy appointments to pre-ops, ultrasounds, and mammograms. Providers also tend to have individual preferences for how their schedules are organized.
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The AI seamlessly integrates with the practice’s Athena EMR, scanning patient records within seconds to identify eligibility for services like mammograms, check timing of previous exams, and ensure insurance compliance, which even seasoned call center staff can struggle to do consistently.
AI Improves Patient Access Without Requiring Additional Staff
Dr. Gottschall’s division receives up to 800 calls per day. Prior to implementing EliseAI, they employed ten call center staff just to keep up, and patients were still frustrated.
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Consumers today also expect a certain level of responsiveness, which EliseAI provides by handling HIPAA-compliant conversations 24/7. Where traditional after-hours answering services fall short, EliseAI offers a more efficient and accurate solution.
if a patient calls after-hours, Elise can either connect them to the on-call doctor or send a HIPAA-compliant EMR message with full patient information. “That’s lightyears beyond what our current answering service can do,” Dr. Gottschall notes.
AI Improves Operating Efficiency
Incorrect bookings can be a huge pain point in OB/GYN practices. With EliseAI, providers only have to set their scheduling rules once for Elise to follow. This reduces duplicated work, saves staffing hours, and allows practicioners to allocate their team's time more effectively.
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Reflecting On a Transformative Partnership
The OB/GYN specialty demands versatility, with practices offering care to patients through every gynecological phase of life. Dr. Gottschall believes, “if you can do OB/GYN, you can do anything. We do well care, pregnancies, procedures, imaging… There’s no specialty with more variety. And Elise is handling it.”
Want to learn more about leveraging AI to improve operating efficiency and patient access at your OB/GYN group? Get in touch with us, and we’d be happy to share how top-performing practices are getting ahead with AI.