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Increase in On-Time Rent Payments
Increase in Occupancy Rates
Monthly Per Community Incremental Capacity
Asset Living is one of the nation’s preeminent rental housing operators, ranked No. 2 on the NMHC Top 50 Managers List with over 450,000 units under management today. In order to serve over 500 clients across more than 40 states, Asset Living has combined a technology-focused approach with local market expertise, building a team of nearly 13,000 associates across the nation to deliver differentiated and attentive customer service. This combination of people and technology, coupled with a strategic outlook driven by visionary c-suite leadership, has seen Asset Living make a meteoric rise up the NMHC list over the last few years.
Asset Living’s aggressive growth has compounded exponentially since 2020, jumping from over 70,000 units under management 5 years ago to over 450,000 units currently. One downside of that unprecedented expansion? Challenges rapidly scaling their operations in a cost-effective manner without sacrificing service quality.
Adding over 200,000 units over the course of five years created a whole host of new operational considerations and obstacles for the Asset Living team. Processes and strategies that worked when they had 70,000 units under management began to strain under the weight of more than 450,000 units, leading to inefficiencies across their leasing workflows and collections performance.
While Asset Living’s onsite associates worked hard to follow-up with warm leads and empathetically nudge late payers, the need for a solution that could take routine busywork off the plates of their onsite teams became clear as the organization continued to grow. Only through automation of repetitive, transactional communications could Asset Living hope to successfully operate a portfolio of such a vast scale.
Asset Living knew that new, AI-powered automation technology was creating efficiencies and improving asset performance for other large operators around the country, but wanted to ensure that the solution they chose to deploy would unify leasing, collections, renewals, and maintenance in one platform to create a seamless prospect-through-resident lifecycle. And so, they chose EliseAI.
For Asset Living, rolling out AI products is part of a methodical balancing act between AI and the in-person experience. The Asset Living team looks to maximize the value of available automations while focusing their teams on personalized and in-person experiences that help drive renewals and keep conversion rates high—something reflected in the ethos of their leadership team.
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Today, Asset Living leverages a variety of EliseAI products, including LeasingAI, Delinquency, Maintenance, Renewals, and VoiceAI, to automate key components of the full prospect-through-resident journey at their communities. The intuitive, easy-to-use nature of the EliseAI platform has driven high adoption rates amongst Asset Living’s onsite teams, automating 85% of transactional communications across the resident lifecycle so their associates can focus on high-impact, meaningful interactions. Switching to the EliseAI platform has helped Asset Living record significant decreases to their average task resolution times, ensuring inquiries don’t fall through the cracks and resident concerns are promptly resolved.
The impact of EliseAI products on Asset Living’s overall NOI are also readily apparent. Since the beginning of 2025, Asset Living’s EliseAI-enabled communities have seen a 300bps overall increase in occupancy rates, outperforming market averages as a result of attentive, always-on lead nurturing. And, with almost 50% of all inquiries about Asset Living communities coming after-hours, LeasingAI ensures prospective residents always get the help they need.
The impact of EliseAI on collections velocity and bad debt reduction at Asset Living communities is also noteworthy. In Q2 of 2025, Asset Living communities using the EliseAI’s Delinquency product saw a 600 bps increase in on-time rent payments, sending over 130,000 personalized, empathetic payment reminder messages to boost collection rates. With EliseAI’s products adding 72 monthly hours of incremental capacity for Asset Living’s teams, as well as driving bad debt down and increasing occupancy rates, Asset Living is better equipped to both serve the needs of their residents and promote improved financial performance at their assets.
Asset Living is continuing to scale their partnership with EliseAI across the country, leveraging new EliseAI products like Lease Audits and AI-Guided Tours to further integrate artificial intelligence into their operating model. By deploying more and more powerful, purpose-built automation technology, Asset Living is embracing a path forward that offers them huge potential for scalability—an important factor given their incredible year-over-year portfolio growth. EliseAI is proud to continue working closely with Asset Living as they work to drive strong outcomes for their residents, team members, and owners alike.
David Walther is responsible for partnerships, strategic initiatives, and M&A for Asset Living. David has worked in finance for over 15 years, gaining experience and expertise in real estate, acquisitions, and financial reporting. Prior to Asset Living, David worked at companies such as KPMG and RSM providing transaction advisory services. At Asset Living, his goals include driving organizational growth through acquisitions and leading initiatives for continuous improvement.
Saad is a veteran property management leader who currently heads Asset Living’s National Multifamily Marketing team, overseeing both Multifamily Stabilized assets and the Student & Multifamily New Development Divisions. Saad is responsible for delivering innovative marketing strategies that empower operators to maximize leasing performance and drive site revenue across their portfolios.
Braden Edenfield is an experienced marketing professional with a demonstrated history of working in the real estate industry specifically within the distressed asset/special servicer field. Asset classes managed have ranged from Class C- garden style to New Construction in the Conventional and Student asset classes. Management of rehabilitation and capital construction projects at a site level up to $3 million over the life cycle of a property. Recent experience of lease up of a $30+ million mid rise student housing building adjacent to a D1 public university.
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