How South Oxford Management Reinvented Their Operations with EliseAI

South Oxford Management is an owner-managed company that delivers exceptional experiences for residents while driving strong financial returns for owners. With over 16,000 units across 72 communities, South Oxford Management is committed to operational excellence and innovation at scale. As an owner-managed business, they maintain a personal, hands-on approach to ensure their communities' long-term success and growth, focusing on resident satisfaction and owner profitability.

South Oxford Management’s manual, fragmented tech stack failed to meet the needs of both the modern renter and their onsite teams. It couldn’t keep up with 24/7 resident and prospect inquiries or offer real-time performance insights, fueling inefficiencies and driving elevated staff turnover rates. Limited visibility into onsite team performance meant South Oxford Management’s leadership couldn’t be positive that leads and residents were being nurtured effectively. Juggling multiple logins and systems was causing increased burnout for onsite teams, as well as causing tasks to not properly sync from platform to platform. Finally, communities run by only one or two onsite team members were facing higher than desired turnover levels due to the high-volume of manual tasks that fell on the team members’ plates.

South Oxford Management brought on the full suite of EliseAI’s conversational AI products to automate communications across the full resident lifecycle. Since the beginning of the partnership in 2022, EliseAI has helped South Oxford Management improve resident satisfaction rates, boost leasing performance, maintain strong collections rates, and reduce the administrative burden these tasks place on their onsite teams.

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South Oxford Management onboarded LeasingAI in 2022. After seeing immediate success, they moved on to deploy ResidentAI to manage renewals, delinquency and maintenance at their Texas, Florida, and Connecticut communities before rolling it out portfolio-wide. Today, they are rolling out VoiceAI across their portfolio to replace their call centers and after-hours answering services.

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Today, EliseAI powers South Oxford Management's lead-nurturing, renewal, maintenance, and delinquency workflows, all while providing leadership real-time data through comprehensive dashboards and reporting. The payoff: higher lead-to-tour and lead-to-lease conversion rates and improved portfolio-wide occupancy, reduced marketing spend, plus improved renewal rates, expedited work order turnaround times, and continued high collection rates.

Project Simple is South Oxford Management’s initiative focused on simplifying their operating model, reducing redundant reporting, and leveraging AI-powered insights delivered by the EliseAI platform to prioritize tasks based on their internal data-driven scorecards. By delivering measurable workflow improvements, Holly and the leadership team have turned AI skepticism into company-wide buy-in, elevating the employee experience for hundreds nationwide.