Strategy
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March 4, 2025 12:00 PM

People-First: How Implementing AI Improves the Resident Experience

Explore the partnership between EliseAI and LeFrak, and how they’re using AI and automation to transform the resident experience—without losing the human touch.

By automating communication and routine tasks, residents receive faster responses on their preferred channels, while onsite teams can focus on what truly matters: delivering exceptional in-person service. This session will cover:

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The biggest obstacles to delivering exceptional resident experiences and how AI helps solve them.
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How AI supports onsite teams, allowing agents to focus on high-impact tasks and tailor services to individual residents.
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How to leverage AI to deliver exceptional resident experiences, from resolving maintenance issues to proactive follow-ups.
Hosted By
Arthur Kosmider
Senior Director of Marketing & Resident Experience
LeFrak

Arthur Kosmider is the Senior Director of Marketing & Resident Experience at LeFrak, overseeing marketing, customer experience, and public relations for a 20k+ unit residential portfolio nationwide. With expertise in digital marketing and AI-driven solutions, he enhances resident experience and operational efficiency through technology integration. Arthur’s data-driven approach strengthens brands, boosts property performance, and drives market growth. Previously, he held key marketing roles at Related, Stuytown, and TGM, building teams and advancing new development marketing strategies.

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Francesca Loftus
Chief Experience Officer
Marketing & Resident Experience

As Chief Experience Officer at EliseAI, Fran Loftus leads initiatives to enhance the experiences of both customers and employees. She has built a robust Customer Success function by introducing a self-serve onboarding model, segmenting Customer Success Managers (CSMs) into specialized teams, and establishing a dedicated operations team to support ROI-driven strategies and strengthen relationships with key customers, driving product innovation.

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